Friday, April 30, 2010

Yo readers

Weekends !!!!! TGIF !! hahaz, a new short term I found it useful whenever it's friday. Friday's lesson is always very interesting because it's Marketing module which there is on right or wrong answer in your solution, you just need to justify your solution and if you answer any questions posted by either classmate or faci, you win via countering.

Today's Marketing module let us to had a look on RP's research lab which is very very good and cool. There are 5 desktops which had the latest device and headset for you to collect information during research. There is another eye test software in one of the desktop to enable researcher to know where you focusing on when looking at a picture so sometimes if you see a magazine cover with all the words on a particular side, it's not because putting there makes it nicer or wad, it is because they had this test to find out where most of the people focusing on. Follow on is the observant room. We are divided into 2 group; 1 of the group went inside to a meeting room and another group went into the observant room. Observant room is room that enables you to observe what's is going on in the meeting room. This is call focus group. There are sound detectors and videos around the meeting room. Even a slightest pin of drop can be recorded. It's very cool..you can see what's going on in the meeting without them knowing they are being observed. In the observant room, there is a control whereby you can zoom it to a peron's hp and look what is it and it's very clear.

So BPL action again !!!! weekends!

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